Legal
Privacy Policy
Last updated: August 15, 2026
This Privacy Policy describes how Prismatic (“we”, “us”) handles information when you visit wowprismatic.com (the “Site”). Prismatic is an unofficial World of Warcraft fan news site operated independently of Blizzard Entertainment.
Information we collect
We do not require an account to read the Site. We may receive limited technical data that web servers and analytics tools typically log, such as:
- IP address, browser type, device type, and referring URL
- Pages viewed, approximate location derived from IP, and timestamps
- Information you choose to send us by email (for example when you contact the desk)
Emails you send to contact@wowprismatic.com are used only to respond to your message and related site administration.
Cookies and similar technologies
The Site and third-party partners may use cookies, local storage, and similar technologies to operate pages, remember preferences, measure traffic, and (when advertising is enabled) deliver and measure ads.
Advertising
We may use Google AdSense and related Google advertising services to show ads. Google and its partners may use cookies and collect device and usage data to serve personalized or non-personalized ads, limit how often you see an ad, and measure ad performance. You can learn more and manage ad settings at Google’s Advertising pageand Ads Settings.
Third-party vendors, including Google, use cookies to serve ads based on a user’s prior visits to this Site or other sites. You may opt out of personalized advertising by visiting www.aboutads.info.
Analytics
We use Google Analytics 4 to measure page views, traffic sources, and similar aggregated usage. Google may set cookies and process technical data under the Google Privacy Policy. We use these insights to improve content and site performance — not to sell personal profiles. You can limit Google Analytics cookies via your browser settings or Google’s ad and privacy controls.
External links
Articles often link to Blizzard, forums, Twitch, and other third-party sites. Their privacy practices are their own; this policy only covers wowprismatic.com.
Children
The Site is aimed at a general audience interested in World of Warcraft news. We do not knowingly collect personal information from children under 13. If you believe a child has provided us information, contact us and we will delete it.
Data retention
Server and analytics logs are retained only as long as needed for security, operations, and understanding site use. Email correspondence is kept as long as needed to handle your request and related records.
Your choices
You can block or delete cookies in your browser settings. Blocking cookies may affect some Site features or ad personalization. For questions about data we hold from an email you sent, contact us at the address below.
Changes
We may update this policy from time to time. The “Last updated” date at the top will change when we do. Continued use of the Site after changes means you accept the revised policy.
Contact
Privacy questions: contact@wowprismatic.com
Also see Contact and About.